Food Business Review

This article is part of Food Business Review's insights series featuring expert contributions nominated by our subscribers and reviewed by our editorial team.

Andressa Sophie Facchina Ribeiro, Glasart | Food and Beverage Business Review | Top Foodservice Buffet Equipment Manufacturer in Latin America

A New Generation of Foodservice Leadership

Andressa Sophie Facchina Ribeiro, Export and Marketing Manager , Glasart

Equipment Strategy Advocate

Editor’s Note: Foodservice leaders must balance operational efficiency, sustainability and evolving guest expectations while making equipment investments that deliver lasting value. Andressa Sophie Facchina Ribeiro offers a perspective grounded in generational experience, showing how customer focus, adaptable design and thoughtful innovation can help businesses evolve without losing the fundamentals that build trust.

Carrying a Family Legacy into the Future

What attracted me to the foodservice equipment industry was the opportunity to continue and expand a business that has been part of my family's history. As a second-generation leader at Glasart, I grew up witnessing the company's commitment to quality, innovation and customer relationships. Over time, I came to understand that our industry is not just about equipment, but about enabling memorable foodservice experiences.

At Glasart, I quickly realized that a buffet line or food presentation system is far more sophisticated than it may appear. Behind every piece of equipment, there is a combination of engineering, design, functionality and food safety working together to support operational excellence. What keeps me engaged is seeing how our solutions help operators improve efficiency while enhancing the guest experience. Whether it is a hotel breakfast service, a self-service restaurant or a corporate dining environment, our products play a role in making those operations more successful.

At the same time, I see my role as building on the strong foundation established by the previous generation while preparing the company for the future. That balance between preserving a legacy and driving innovation is what motivates me every day.

When Equipment becomes a Strategic Asset

One of the greatest challenges facing foodservice operators today is balancing operational efficiency with the increasing expectations of customers. Businesses are under pressure to deliver high-quality service while dealing with labor shortages, rising operating costs and the need to reduce waste.

Labor availability, in particular, has transformed the way equipment must be designed. Operators need solutions that are easy to use, easy to clean and highly reliable, reducing dependence on extensive training and simplifying day-to-day operations. At the same time, food waste remains a significant concern, especially in self-service environments.

This is where equipment becomes a strategic asset rather than simply an operational necessity. Solutions that improve temperature retention, optimize food presentation and support efficient service help operators protect both product quality and profitability.

Balancing Today’s Needs with Tomorrow’s Value

I believe successful decisions are made when those three elements work together rather than compete with one another. Customer needs always come first because every solution must solve a real operational challenge. However, we also look carefully at how that solution will improve efficiency and create value over time.

As a second-generation leader, this perspective is especially important to me. When making decisions, I think not only about today's results but also about how those choices will strengthen the company and our customers' businesses for years to come.
  • If a solution improves the customer experience, increases operational efficiency and remains relevant years from now, it is a worthwhile investment.


At Glasart, we take a long-term approach. For example, when developing modular and customizable buffet systems, we focus not only on the customer's current requirements but also on how their operation may evolve in the future. Flexibility, durability and adaptability are essential considerations.

My approach is straightforward: if a solution improves the customer experience, increases operational efficiency and remains relevant years from now, it is a worthwhile investment. That balance is what guides our product development and strategic decisions.

Making Sustainability an Operational Advantage

I believe sustainability will have the greatest impact on the future of foodservice, especially as it becomes increasingly linked to operational performance and profitability.

Today, operators are looking for solutions that reduce energy consumption, minimize food waste and support responsible business practices. These priorities are no longer driven solely by environmental concerns; they are also economic necessities. Businesses need equipment that helps them operate more efficiently while meeting the growing expectations of customers and corporate stakeholders.

The strongest trend is the convergence of sustainability and efficiency. Equipment that preserves food quality for longer periods, lowers energy use and reduces waste delivers measurable financial benefits while supporting sustainability goals. Companies that integrate those principles into their products and operations will be best positioned for long-term success.

Building the Future without Losing the Fundamentals

My advice would be to respect the value of experience while remaining open to change. As a second-generation leader in a family business, I have learned that long-term success comes from balancing tradition and innovation.

The fundamentals that build trust, strong relationships, product quality and customer focus remain as important as ever. At the same time, new technologies, sustainability requirements and changing consumer expectations constantly challenge us to evolve.

Technology, automation and data will continue to transform our industry, but foodservice will always be a people-centered business. Every decision, whether related to equipment design, service models or operational processes, ultimately impacts the guest experience.

The professionals who will thrive in the future are those who can honor what has been built before them while having the courage to create what comes next. When you combine innovation with a genuine understanding of human needs and customer expectations, you build something that lasts.

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The articles from these contributors are based on their personal expertise and viewpoints, and do not necessarily reflect the opinions of their employers or affiliated organizations.